arrows arrow-right arrow-left menu search rss youtube linkedin twitter facebook arrow-play

Human Centric Design

With our human-centered approach, Battelle can help you streamline development, accelerate regulatory approval and build safer, more competitive products. Our Human Centric Design (HCD) team brings together specialists in industrial design, cognitive science and a host of related science and engineering disciplines to design medical devices built with human needs, preferences and capabilities in mind.


Possessing extensive experience in the medical device industry, we offer comprehensive human centric design services across every stage of product development, including:

  • User Research: Exploratory research, contextual/ethnographic research and empathetic immersion
  • Concept Development: Problem analysis, visual design, concept development and user testing
  • Concept Execution: Rapid prototyping, product design/development, materials selection and usability engineering
  • Testing and Evaluation: Heuristic evaluation, human factors testing and regulatory submission

We offer specialized services for medical device manufacturers, including user research and summative testing in our state-of-the-art uLab in Columbus, Ohio. Our medical device markets include:

  • Drug delivery
  • Sensors and diagnostics
  • Surgical devices
  • mHealth/mobile apps
  • Home health care

Beyond medical devices, we work with companies on a range of consumer, industrial and military products.

Let us help you solve your biggest development challenges.
Contact us today to learn more.
Contact Us


Human centric design is an approach to product development that puts the needs, desires and abilities of the user at the center of the process. It means making design decisions based on how people can, need or want to perform tasks, rather than expecting users to adjust and accommodate their behaviors to the product.

When you come to Battelle, you’ll get comprehensive, turnkey service backed by unmatched expertise and a stringent quality system. No matter where you are in your development cycle, our HCD team will act as a trusted collaborator to help you make your products more competitive and prepare for regulatory submission. We can give you fresh, objective insights into your product design and help you navigate the regulatory pathway. We offer:

  • Specific subject matter expertise in human factors and a comprehensive range of science and engineering disciplines to help you solve difficult development challenges
  • Technical resources to accelerate development timelines and reduce the burden on your core staff
  • Unbiased, objective recommendations and expert analysis to act as a “check and balance” on your internal design processes

Our human centric design team combines deep human factors experience with engineering excellence, backed by specific subject matter expertise drawn from across Battelle.


Why does human centric design matter? By integrating human factors into the design process, you can improve user satisfaction and acceptance, increase the safety and usability of your products and lower your risks and liabilities. Integrating HCD throughout the development process ultimately streamlines development timelines and saves money by identifying and resolving human factors issues early in the process.

Every dollar invested in user experience drives $2 to $100 in returns. HCD can:

  • Cut product development cycles by 30-50 percent
  • Decrease support needs by 25 percent
  • Reduce use errors, liabilities and product recalls

Article: Designing for Humans, from Start to Finish

Dec 14, 2016, 08:38 AM
Incorporating HCD principles throughout the development process can actually save money in the long run. - See more at:
Link URL :
Category :
  • Article